The Museum of Software celebrates the designs and designers that shaped the most powerful medium humanity has ever built.

In 1929, Alfred H. Barr Jr. became the founding director of the Museum of Modern Art. His philosophy, that modern art should encompass the entire visual culture of modern life, elevated applied arts such as photography, architecture and film to the same status as fine arts. His exhibitions, such as Machine Art in 1934, which presented industrially manufactured objects, reframed otherwise ordinary mediums as art forms that could be studied as cultural history.

Nearly 100 years later, the field of Software Design remains primarily a professional and commercial practice, unrecognized for its profound impact on modern life and culture. Worse, software design by its nature will fade from our memory and our machines, making software conservation an urgent mission.

We’re crafting a museum-inspired brand to reflect our mission as a non-profit organization, distinct from the corporate context of Software Design.

We invite you to follow along.